Roundtable

Developer marketing in practice

Hear from developer marketing and DevRel practitioners as they dive into what sets developer marketing apart from general marketing. Illustrated with stories from their professional experience, this discussion will offer insight into what distinguishes DevRel and developer marketing, along with practical advice on how to build dev marketing into your strategy.


Suze Shardlow
Suze Shardlow

Developer Community Manager

Redis

Christie Fidura
Christie Fidura

Director, Salesforce Developer Community

Salesforce

Mahmoud Abdelwahab
Mahmoud Abdelwahab

Developer Advocate

WorkOS

Matthew Revell
Matthew Revell

Developer Relations Consultant

Hoopy

schedule

06:10 PDT | 09:10 EDT | 14:10 UK | 19:30 India

What really is developer marketing?

The old phrase goes that “developers hate marketing”. But is that really true? Or do developers hate bad marketing?

Join this roundtable to listen and pose your own questions on how to practice great developer marketing, where the line between DevRel and dev marketing lies, and to gain practical advice on how to plan and execute your developer marketing.